You need better insight into consumer behavior as well as competitor activity during prospecting, loan origination and portfolio retention in order to understand who’s winning your lost business and why.
Through Lost Sales Analysis, we can help you assess why a potential or existing borrower was lost. Additionally, we can provide data for you to focus on your desired segment of consumers or modify your product mix to help achieve higher response, close and retention rates.
Need to know who’s winning your lost business and how?
Equifax can help you assess why a potential or existing borrower was lost and provide data for you to focus on your desired segment of consumers or modify your product mix to help achieve higher response, close and retention rates.
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